1. Overview

The Georgia Institute of Technology, or Georgia Tech, prides itself on its rich history, traditions, and standing as one of the world’s top public research universities. Georgia Tech’s name and the names of its colleges and units, as well as its trademarks, service marks, logos, icons, and insignia – collectively referred to as its Name and Marks – represent the outstanding quality of the institution as well as its students, faculty, and staff, and are therefore among its most important assets.


Consistent use of Georgia Tech’s Name and Marks helps protect the Institute’s reputation and brand.

The policies and guidelines in this document have been created to help protect Georgia Tech’s Name and Marks by ensuring they are used in ways that support the mission of the Institute’s strategic plan and maintain the excellence and public trust Georgia Tech expects of activities associated with its brand. All Georgia Tech faculty, staff, and students are responsible for ensuring they use Georgia Tech’s Name and Marks properly and in accordance with these guidelines when conducting their individual and organizational activities. 

Any internal or external individual or group that wants to use Tech’s Name or Marks in connection with projects, publications, products, press releases, etc., must adhere to these policies and guidelines to avoid inappropriate or inaccurate association with Georgia Tech.

Georgia Tech actively monitors the use of its Name and Marks to protect those assets from improper use; to safeguard its brand, reputation, and credibility; and to guard against any inaccurate or misleading activity that could erode public trust in the Institute. This is especially true of endorsements or perceptions of endorsements that could harm the Institute’s standing as an independent and objective public entity.

This website contains resources and details to help guide you in the use of Georgia Tech’s Name and Marks. It was created by the Use of Name Committee to guide individuals and unit communicators. If you have questions about Georgia Tech’s Name and Marks that are not covered in this document, please contact the relevant unit communicator first. If you are unsure whom to contact or if the question does not apply to a unit, contact the Committee at gtbrand@gatech.edu

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2. General Principles

As an institution of the University System of Georgia (USG), Georgia Tech is governed by USG policy 6.2 Use of Institution Names, Symbols, and Trademarks, which states:

The name, logo, or trademark of any University System of Georgia (USG) institution may only be used for products, projects, events, and services officially sponsored by the USG or a USG institution. The name, logo, or trademark of any USG institution shall not be used by an independent business enterprise that is not under the complete control of the USG, excluding approved Cooperative Organizations, to imply an official relationship with the institution or USG.

Georgia Tech faculty, staff, and students may reference their status at Georgia Tech for the purpose of identifying themselves, provided each of the following:

  • The identification is factual and accurate.
  • The identification is consistent with the principles and guidelines outlined herein.
  • The identification is not used to imply or suggest Georgia Tech involvement, endorsement, sponsorship or approval of the student’s activities.

Prior review and approval by Institute Communications is expected for use of Georgia Tech’s Name and Marks, except for factual and accurate references to an individual's status as a student, alum, faculty, or staff member at Georgia Tech for identification purposes. 

Prior review and approval by Institute Communications is required for use of Georgia Tech’s Name and Marks on any merchandise, and a licensed vendor must be used. To submit a request for review, please contact gtlicensing@gatech.edu.

Any approved use of Georgia Tech’s Name and Marks is subject to all terms, conditions, and/or restrictions that the Institute may impose at its discretion.

Georgia Tech employees and students may not register Georgia Tech’s Name or Marks as trademarks or corporate names.

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3. Non-Endorsement

Georgia Tech’s Name and Marks may not be used in any way that might imply or suggest the Institute’s endorsement or approval of the following:

  • Programs, events, or activities.
  • Publications.
  • Viewpoints or positions.
  • Policies.
  • Political and/or social movements.
  • Products, services, or companies.

Georgia Tech’s Name and Marks may not be used, in whole or in part, in a trademark registration or corporate name registration. Only the Board of Regents of the University System of Georgia, as the owner of Georgia Tech’s Name and Marks, is permitted to register new Georgia Tech names or marks, particularly those incorporating previously registered Georgia Tech Names and Marks. (See Board of Regents Policy § 6.3.5.)

Georgia Tech’s visual identity standards are further governed by the Institute Brand Identity Standards policy.

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4. Presentations Regarding Work Conducted on Behalf of Georgia Tech

Georgia Tech students, faculty, and staff may reference their status and affiliation with the Institute only for identification purposes when presenting talks in academic or research settings, such as conferences, academic society meetings, other institutions, and recorded presentations.

Such references by students, faculty, and staff to their status and affiliation with Georgia Tech must additionally meet the following conditions:

  • The reference is factual and accurate.
  • The reference does not suggest or imply Georgia Tech’s endorsement of, approval of, support of, or opposition to activities, programs, events, publications, viewpoints, positions, policies, political and/or social movements, products, services, companies, candidates for political office, and the like.

Note: To avoid the appearance of endorsement, Georgia Tech’s Marks, including logos or trademarks, may not be used in conjunction with a third-party logo or trademark.

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5. Publications

Georgia Tech students, faculty, and staff may reference their status and affiliation with Georgia Tech only for identification purposes when writing or contributing (such as giving a recorded interview) to professional publications and media outlets, provided each of the following:

  • The reference is factual and accurate.
  • The use of Georgia Tech’s Name does not suggest or imply the Institute’s endorsement of, approval of, support of, or opposition to activities, programs, events, publications, viewpoints, positions, policies, political and/or social movements, products, services, companies, candidates for political office, and the like.

The use of Georgia Tech’s Marks is not permitted.

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6. Alumni Use

Former Georgia Tech students may reference their alumni status with the Institute for identification purposes only, provided each of the following:

  • The identification is factual and accurate.
  • The identification is consistent with the general principles and guidelines outlined in the Student Use Section.
  • The identification does not imply or suggest Georgia Tech’s involvement, endorsement, sponsorship, or approval of the individual’s activities or viewpoints.

The Georgia Tech Alumni Association’s volunteer-run affinity groups and networks are permitted to reference affiliation with Georgia Tech as affiliates of the Alumni Association.

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7. External Social Media and Websites

Georgia Tech’s Name may be used on social media identity or profile pages, provided the identification is factual and accurate. Prior approval is required to use any of Georgia Tech's Marks as a part of a blog or social media profile. If you have questions or wish to submit a request for review, please contact the relevant unit communicator first. If you are unsure whom to contact or if the question does not apply to a unit, please contact gtbrand@gatech.edu.

     Acceptable tweet: “Our company CEO attended Georgia Tech.”
     Unacceptable tweet: “Georgia Tech has rated our trusses as the best in the business!”

Georgia Tech’s Name and Marks may not be used on personal or commercial websites for students, alumni, faculty, or staff without prior approval, except for factual and accurate references to an individual’s status as a student, alum, or faculty or staff member at Georgia Tech for identification purposes.

In such instances, Georgia Tech requires a disclaimer to accompany any use of Georgia Tech’s Name that may potentially suggest or imply the Institute’s endorsement of, approval of, support of, or opposition to activities, programs, events, publications, viewpoints, positions, policies, political and/or social movements, products, services, companies, candidates for political office, and the like.

Requests for review, approval, and guidance regarding disclaimer requirements and appropriate disclaimer language should be submitted to Institute Communications, which may consult with the Office of the General Counsel.

For standards specific to Georgia Tech websites, please see the Domain Name Criteria.

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8. Promotional and Marketing Materials

All items and materials bearing Georgia Tech's Name and Marks must be printed, produced, or manufactured by an official licensed vendor. For standards specific to Georgia Tech licensing and trademarks, see the Licensing website.

In accordance with USG policy 6.2 Use of Institution Names, Symbols, and Trademarks and the Institute Brand Standards Policy, use of Georgia Tech Name or Marks in promotional or marketing materials must first be submitted for review and approved by the relevant unit communicator. If you are unsure whom to contact or if the question does not apply to a unit, please contact gtbrand@gatech.edu.

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9A. Filming

Third parties filming on the Georgia Tech campus may only use Georgia Tech’s Name, Marks, media, or photographs with prior written approval of each desired use from Institute Communications or appropriate unit communicators and in accordance with the terms, guidelines, and/or policies set forth by Georgia Tech and the Board of Regents of the University System of Georgia.

Please see Georgia Tech’s complete filming policy at policylibrary.gatech.edu/campus-use-facilities/filming-and-photography-campus

Visit space.gatech.edu/films-and-photo-shoots for additional guidance on filming on Georgia Tech campus.

 Institute Communications will evaluate any request that involves the use of Georgia Tech’s Name, Marks, images, and symbols, such as Tech Tower or the Kessler Campanile.

Intellectual property (IP) may be approved for filming, provided the researcher or faculty member indicates that the IP is cleared for filming and public disclosure. Prior to filming, please consult the Office of Technology Licensing to request guidance and review potential public disclosures of IP.

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9B. Filming Opportunities for Academic/Research Work

Georgia Tech students, faculty, and staff may reference their status and affiliation to Georgia Tech only for identification purposes when writing or contributing (such as giving a recorded interview) to professional publications and media outlets, provided each of the following:

  • The reference is factual and accurate.
  • Institute Communications approves the engagement opportunity.
  • The use of Georgia Tech’s Name does not suggest or imply the Institute’s endorsement of, approval of, support of, or opposition to activities, programs, events, publications, viewpoints, positions, policies, political and/or social movements, products, services, companies, candidates for political office, and the like.

The use of Georgia Tech’s Marks is not permitted.

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10. News Releases

Georgia Tech does not write or distribute news releases or other material about the Institute’s use or involvement with vendors, products, or services. It is critical the Institute avoid any appearance of endorsing a product or service or having a conflict of interest or bias toward a particular product or service.

News releases issued by third parties should be reviewed and approved as follows:

  1. News releases issued by third parties that describe or relate to Georgia Tech’s activities should be reviewed and approved in advance by External Communications and the communicator of the unit that is the subject of the release.
  2. News releases issued by third parties that describe or relate to the activities of Georgia Tech’s colleges or units, including research, must be reviewed and approved in advance by External Communications and the communicator of the college or unit named in the release.
  3. News releases issued by third parties announcing gifts and grants must be reviewed and approved in advance by External Communications and the communicator of the receiving college or unit.
  4. The use of Georgia Tech’s Marks in third-party news releases must be reviewed and approved in advance by External Communications and the communicator of the college or unit involved.

Similarly, provided the statement is factually correct, a vendor is permitted to state in marketing materials that Georgia Tech is using its product and/or service. However, Georgia Tech’s Name and Marks may not be used on third-party websites or in marketing materials unless a request is reviewed and approved by the relevant unit communicator. If you are unsure whom to contact or if the request does not apply to a unit, please reach out to gtbrand@gatech.edu.

Because Georgia Tech is a public educational institution, neither the Institute nor its employees are permitted to endorse private, commercial, or for-profit companies, services, vendors, or products. The Institute is also not permitted to enter into joint ventures or partnerships.

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11. Third-Party Use

As an institution of the University System of Georgia, Georgia Tech is governed by USG policy 6.2 Use of Institution Names, Symbols, and Trademarks, which states:

The name, logo, or trademark of any University System of Georgia (USG) institution may only be used for products, projects, events, and services officially sponsored by the USG or a USG institution. The name, logo, or trademark of any USG institution shall not be used by an independent business enterprise that is not under the complete control of the USG, excluding approved Cooperative Organizations, to imply an official relationship with the institution or USG.

Use of Georgia Tech’s Name and Marks by third parties is strictly prohibited without prior written approval from authorized representatives of the Institute in consultation with the Use of Name advisory committee. Logos may be used only with approval by the unit communicator in the College, Unit or IRI where the research was conducted.  If you are unsure whom to contact, please reach out to gtbrand@gatech.edu.

Examples of scenarios where third parties may request use of Georgia Tech's Name or Marks:

  • A research grant to Georgia Tech will be announced on a website or in print. Logos may only be used with approval and only when the logos of other institutions are used in the same format.
  • A conference program will list participating universities by logo and provide disclaimers that the opinions of the speakers are their own and not those of their affiliated institutions. Logos may only be used with approval and only when the logos of other institutions are used in the same format.
  • A third-party trade show or exhibition will be staffed by a Georgia Tech unit.
  • A web development company or architect wishes to include samples of work from Georgia Tech in a request for proposal.
  • A news release will announce Georgia Tech’s use of a particular product, vendor, or service.
  • A film production will feature interviews with Georgia Tech personnel.

When outside organizations or companies request to use Georgia Tech’s Name or Marks to reference their relationship with Georgia Tech, the Institute will evaluate the following:

  • Whether the use is factual and accurate.
  • Whether the use has the potential to imply or suggest endorsement or approval of a product, service, or third party.
  • Whether the use is being exchanged for discounted or free products or services provided by a third party.
  • How Georgia Tech faculty, staff, or student quotations are being used or characterized in relation to third-party products or services.
  • Whether relevant contracts are in full force and effect, with the approved uses of Georgia Tech's Name memorialized in appropriate contract provisions that specify the limited permissible uses.
  • Whether the use of Georgia Tech’s Name or Marks (including size, style, and placement) is appropriate and has the potential to imply or suggest endorsement or approval of a product, service, or third party.
  • Whether the use avoids conflicts with the Institute’s contractual obligations to other outside entities. (For example, subcontractors procured by the Institute may be subject to publicity terms found in the Institute’s contract with the prime sponsor. Nondisclosure or data use agreements may also be in place for certain equipment, intellectual property, or data used in the performance of research.)

Where Georgia Tech permits a vendor to state that Georgia Tech is a client or customer, Georgia Tech must be listed as one of a number of other clients or customers, and the Georgia Tech Name may not be any more prominent than the names of other clients; and if necessary, an appropriate disclaimer must accompany the use.

Describing Relationships with a Third Party

As a Georgia state agency, the Institute is not permitted to enter into joint ventures and partnerships. Furthermore, because the Institute is often required to bid out many contracts, it should avoid appearing to act in a biased manner or in a manner that would create a conflict of interest.

In most cases, the use of the words “partnership” or “partner” should be avoided when describing the relationship between Georgia Tech and another entity with which the Institute or its representatives are collaborating. Georgia Tech’s relationships with third parties often do not meet the legal definition of a “partnership,” wherein each “partner” shares profits, jointly controls business operations, and is jointly and severally liable for any partnership debts.

Relationships must be described truthfully and accurately. Therefore, the term “collaborator” is often a more appropriate description of the relationship. Specific descriptions — such as “grant recipient,” “licensor,” “research performer,” “sponsor,” or “client” — may also be acceptable and appropriate.

Avoiding Appearance of Bias and Managing Outside Activities of Personnel

To support the Institute’s contributions to society, many faculty and staff have Conflict of Interest Management Plans that give clear direction on how to balance transparent, ethical involvement with outside entities with their responsibilities as Institute personnel. These plans often include guidance and mandatory disclosures of outside activities in each medium (e.g., publications and presentations).

Faculty are also reminded to report all outside activities, update reports as necessary, and follow applicable policies and management plans. Adherence to these requirements is crucial for proper handling of third-party requests to use Georgia Tech’s Name. For Conflict of Interest Management team contacts, FAQs, applicable policies, and the online outside activity disclosure tool eCOI, please visit researchintegrity.gatech.edu/conflict-interest.

Because Georgia Tech is a Georgia public educational institution, neither the Institute nor its employees are permitted to endorse private, commercial, and for-profit companies, services, vendors, or products. Interpretations of the Georgia Constitution advise that providing an endorsement can be considered as offering something of value to a company or individual. Since companies and individuals often receive consideration from endorsements, endorsements can be considered gratuities. In addition, providing direct or implied endorsements might give the appearance that the Institute has a legal relationship with a company.

Unacceptable uses of Georgia Tech's Name and Marks:

  • Statements or direct quotes from Georgia Tech employees stating an opinion or giving a review of a product or service used by the Institute.
  • Use of Georgia Tech's Marks, such as the interlocking GT, Tech Tower, Ramblin' Wreck, Buzz, entrance sign, etc. 

Questions and Support for Third-Party Use of Name Requests

Any questions regarding third-party use requests should be directed to the supporting unit communicator. If you are unsure whom to contact or have additional questions, please contact gtbrand@gatech.edu.

Unit communicators will triage requests and route any necessary reviews (e.g., Office of General Counsel, Sponsored Programs, Research Compliance, the Use of Name Committee, etc.) for consideration and approval in writing.

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12. Case Studies

Reports or case studies regarding products or services that have been tested may feature Georgia Tech staff and information about Georgia Tech's research and testing activities.

In addition, third parties often approach Georgia Tech personnel about participating in case studies to illustrate how a service or product has been used at Georgia Tech (e.g., a window treatment in a campus building). In some cases, it may be in Georgia Tech’s best interest to participate in these activities because doing so gives the Institute the opportunity to share common experiences and use the knowledge and experience gained in furtherance of its academic and research mission. However, it is important that Georgia Tech avoid any appearance of having a conflict of interest and ensure that any procurement process meets state requirements.

Allowed:

  • Factual statements indicating a product or service is used by Georgia Tech that do not express an opinion regarding the product or service.
  • Reports stating the results of a product or service that was tested or used by the Institute.

Not Allowed:

  • Statements or direct quotes from Georgia Tech employees that express an opinion, or a review of a product or service used by the Institute.
  • Use of Georgia Tech's Marks or images of campus icons such as Tech Tower, the Ramblin' Wreck, Buzz, the Campanile, the Georgia Tech entrance sign, etc. 

Each request to use Georgia Tech’s Name or Marks will be evaluated on an individual basis. The Institute is not required to participate in these activities. The benefits to the Institute’s reputation will be weighed in each case, as will the time and availability of the individuals asked to take part in the activity.

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13. Political Campaigns

The use of Georgia Tech’s Name and Marks in political campaigns is prohibited.

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14. Student Use

All Georgia Tech students are responsible for ensuring they use the Institute’s Name and Marks properly when conducting individual and organizational activities.

Georgia Tech students may use Georgia Tech’s Name to identify themselves as students, provided each of the following:

  • The identification is factual and accurate.
  • The identification is consistent with the general principles and guidelines outlined in this section.
  • The identification is not used to imply or suggest Georgia Tech’s involvement in or endorsement, sponsorship, or approval of the student’s activities. 

Prior review and approval by Institute Communications is expected if a student plans to use Georgia Tech’s Name or Marks for purposes other than identifying themselves as a student at the Institute. 

To use Georgia Tech’s Name and Marks on merchandise, a licensed vendor must be used, and Institute Communications must review the request. To submit a request for review, please contact gtlicensing@gatech.edu.

Students may not use Georgia Tech Name and Marks in any manner that implies or suggests Georgia Tech’s endorsement or approval of any of the following: 

  • Programs, events, or activities.
  • Publications.
  • Viewpoints or positions.
  • Policies.
  • Political and social movements.
  • Products, services, or companies.

Any approved use of Georgia Tech Name and Marks is subject to all terms, conditions, and restrictions that Georgia Tech may impose at its discretion. 

Georgia Tech students may not register Georgia Tech’s Name or Marks as trademarks or corporate names.

Students, student organizations, and student publications should take appropriate measures to correct any use of Georgia Tech’s Name and Marks that is not in accordance with these guidelines or applicable policies and standards.  

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14A. Registered Student Organizations (RSOs)

Registered Student Organizations (RSOs) must follow the Student Use guidelines in this document and comply with Registered Student Organization Policy § 5.7.

RSO names and logos must have the word “Organization,” “Club,” or “Chapter” in their organization identity. 

Prior review and approval by Institute Communications is expected if an RSO wishes to use Georgia Tech’s Name and Marks. To use Georgia Tech’s Name and Marks on merchandise or apparel, Institute Communications must approve the request, and a licensed vendor must be used. To submit a request for review, please contact gtlicensing@gatech.edu.

In order for an RSO to use Georgia Tech’s Name in its own name, the Name may only be used in a locational sense that indicates the RSO is located at Georgia Tech. Therefore, the official name of all RSOs, as written in their governing documents and in official Institute records, must be formatted in one of the following ways: 

  • [Student Organization Name] at Georgia Tech
  • [Student Organization Name] at GT [refers to Interlocking GT trademark]
  • [Student Organization Name] at the Georgia Institute of Technology  
  • [Student Organization Name] at Tech

For example, “Kite Flying Club at Georgia Tech,” “Bridge Club at [Interlocking GT trademark],” and “Air Hockey Team at the Georgia Institute of Technology” are all names that meet the above criteria.

RSOs are not permitted to use Georgia Tech’s Name as part of their name when it is not used in a locational sense. For example, names such as “GT Chess Club,” “Pet Grooming Club of Georgia Tech,” and “Scheller College of Business Investment Group” are not acceptable because they do not use Georgia Tech’s Name merely to show the RSO’s location.

With prior review and approval from Institute Communications, RSOs may be permitted to use Georgia Tech’s Marks, including Spirit Marks, and names other than “Georgia Tech," "Tech," or “Georgia Institute of Technology,” as part of their organization’s name. Examples of acceptable names include “Ramblin’ Wreck Club” and “Yellow Jackets Karate Club.”

Organizational acronyms or initialisms that mimic or suggest Georgia Tech’s Name and Marks, or imply an official affiliation with Georgia Tech, require additional review and approval. For example, the name “Georgia Technology Association (GTA)” may imply an official affiliation with Georgia Tech and would require additional review and approval.

Registered Student Organizations must use their full, accepted, formal RSO name, as it appears in their charter and in accordance with these guidelines, in all instances. This includes but is not limited to social media and other communications platforms such as Facebook, Twitter, and email. 

RSOs must specify they are RSOs in all material and information they distribute or display. For example, communications pertaining to an RSO-sponsored event must clearly state that the event or activity is conducted, managed, and hosted by the RSO, and not by Georgia Tech. 
 
RSOs may not register a name that includes Georgia Tech’s Name or Marks as a trademark or corporation. 

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14B. Departmental Registered Student Organizations (DRSOs)

Departmental Registered Student Organizations (DRSOs) must follow the Student Use guidelines in this document and comply with Registered Student Organization Policy § 5.7.

Prior review and approval by Institute Communications is expected for DRSOs to use Georgia Tech’s Name and Marks. To use Georgia Tech’s Name and Marks on merchandise or apparel, Institute Communications must approve the request, and a licensed vendor must be used. To submit a request for review, please contact gtlicensing@gatech.edu.

DRSOs are permitted to use Georgia Tech’s Name and Marks in the same manner that Georgia Tech departmental units use them, and DRSOs are subject to the same use restrictions as departmental units. Unlike Georgia Tech departmental units, DRSOs may be permitted to use Spirit Marks in some instances, pending review and approval by Institute Communications.

Examples of acceptable DRSO names include “Ivan Allen College Student Advisory Board,” “Scheller Marketing Association,” and “School of Electrical and Computer Engineering Student Advisory Board.”

DRSOs may not register their DRSO name as a trademark or corporation.  

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14C. Competitive Sport Organizations (Campus Recreation Center Competitive Sports Program)

Competitive Sport Organizations are RSOs focused on engaging members in competitive sporting events and competitions, as defined in Registered Student Organization Policy § 5.7. Competitive Sport Organizations are also recognized by the Sport Club Executive Council and are part of the Georgia Tech Campus Recreation Center’s Competitive Sports program.

While these organizations participate in off-campus tournaments and national association leagues and host or attend events with other universities, Competitive Sport Organizations are distinct from NCAA competitive sports, which are governed by the Georgia Tech Athletics Association.

Competitive Sport Organization Naming Guidelines

To avoid misrepresenting themselves as an NCAA competitive sports team, Competitive Sport Organizations must have the word “Organization,” “Club,” or “Chapter” in their organization’s name and identity. Additionally, Competitive Sport Organizations may not use the word “Team” in their organization name or identity.

Competitive Sport Organizations may not use of Georgia Tech’s Name and Marks without prior review and approval by Institute Communications. To submit a request for approval, please contact gtlicensing@gatech.edu.

Competitive Sport Organizations that are also DRSOs (as defined in Registered Student Organization Policy § 5.7) may use Georgia Tech’s Name as part of their name in one of the following formats:  

  • Georgia Tech [Competitive Sport Organization Name] Club
  • [Interlocking GT trademark] [Competitive Sport Organization Name]
  • [Competitive Sport Organization Name] Chapter at the Georgia Institute of Technology   
  • Georgia Tech Club [Competitive Sport Organization Name]

Examples of acceptable names that meet the above criteria include “[Interlocking GT trademark] Hockey Club,” “Men’s Lacrosse Club of Georgia Tech,” “Georgia Tech Sailing Club,” “[Interlocking GT trademark] Runnin’ Wreck Club,” and “Georgia Tech Chapter, National Collegiate Table Tennis Association.”
 
Please note that Competitive Sport Organizations are not permitted to use Georgia Tech's Name without the word “Organization,” “Club,” or “Chapter” in their organization identity. Examples of unacceptable names include “Georgia Tech Roller Hockey Team,” “Georgia Tech Table Tennis Association,” “Georgia Tech Men’s Water Polo,” and “Georgia Tech Triathlon.” 

Use of Competitive Sport Organization Names 

When conducting activities outside of playing sports, such as hosting camps, social gatherings, etc., Competitive Sport Organizations must take additional measures not to imply or suggest that such activities are sponsored, endorsed, conducted, or hosted by Georgia Tech. 

To minimize confusion, the following disclaimer should be used in connection with promoting, marketing, or advertising such activities:

This activity or event is hosted or sponsored by [Competitive Sport Organization name], a [Registered Student Organization (RSO) OR Departmental Registered Student Organization (DRSO)] located at the Georgia Institute of Technology. [Competitive Sport Organization name] is entirely responsible for all aspects of this activity or event. The Georgia Institute of Technology is not hosting, sponsoring, or endorsing this activity or event. This activity or event also does not necessarily express or reflect the policies, positions, or opinions of the Georgia Institute of Technology.  

Competitive Sport Organizations must also follow the Student Use guidelines in this document and comply with the Brand Identity Standards policy

To use Georgia Tech’s Name and Marks on Competitive Sport Organization merchandise or apparel, Institute Communications must approve the request, and a licensed vendor must be used. To submit a request for approval, please contact gtlicensing@gatech.edu.

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14D. Independent or Student Publications

Independent or student publications that either use Georgia Tech’s Name or are affiliated with Georgia Tech must identify the publication in a prominent location and prominent font size as: 

An independent [student] publication. 

Such publications must also include the following disclaimer in a prominent location and font size

[Name of independent or student publication], an independent [student] entity located at the Georgia Institute of Technology, produced and is entirely responsible for the form, format, content and all other aspects of this publication. This publication was not reviewed by the Georgia Institute of Technology, and the Georgia Institute of Technology does not endorse or approve this publication. This publication does not necessarily express or reflect the policies, positions or opinions of the Georgia Institute of Technology.

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15. Donors

Donors and philanthropic organizations are not permitted to use Institute logos or trademarks in public relations efforts without prior Institute approval. To submit a request to use Georgia Tech’s Name or Marks in communications related to philanthropic gifts to the Institute and its affiliated organizations, please contact the vice president for Development before publication.

For additional guidance, see section 11, "Third-Party Use," above.

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16. Athletics

The Georgia Tech Athletics brand was developed to provide a consistent message and visual representation across all athletic sports and departments. Refer to the Institute's Athletics Brand Guidelines for standards specific to the Athletics visual identity, and direct any related questions to the Georgia Tech Athletics Communications and Public Relations Office.

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