When using social media as part of your official duties at Georgia Tech, follow the Institute's visual identity, editorial, and licensing guidelines to ensure that you advance the best interests of Georgia Tech.

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Social Media Brand Guidelines

When representing Georgia Tech in the social media space, follow these basic practices and procedures.

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Avatars and Icons

Creating an icon across all social media channels is best accomplished through simplicity. 

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Usage Guidelines

If you require assistance identifying a representative image, contact your client manager.

  • Ensure that your avatar/icon looks just right on each platform and device by following the appropriate image dimension requirements.
  • Using the Georgia Tech logo alone is not recommended, as doing so could create confusion when viewed alongside the multiple other Institute-affiliated social media accounts that may already be using the Georgia Tech logo. 
  • An appropriate photo (building, location, person, etc.) may be used instead of an icon.
  • Use of the Georgia Tech seal is strictly prohibited. 
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Podcast/Channel Artwork

Your social media cover photos should be easily recognizable to your audiences and cohesively aligned with Georgia Tech's brand strategy. If you need help finding a representative image, contact your Institute Communications client manager, or download a cover photo from the Digital Swag website.

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Usage Guidelines

  • Ensure that your cover photo looks just right on each platform and device by following the appropriate image dimension requirements.
  • Use of the Georgia Tech seal is strictly prohibited.